Welcome to Bhaab
the NE’s most loved chutney & Pickle company
Our Story
A Taste of Tradition — Shidol Chutney & So Much More
Growing up in the Northeast, our kitchen always smelled of spices, sun-dried fruits, and slow-fermenting flavours. The moment that changed everything for us was one bite of Grandma’s Shidol chutney — a bold, fermented taste that carried the warmth of home and a lifetime of family recipes.
That memory became our mission.
At Bhaab, we preserve those traditions and share them with the rest of India. But our pantry doesn’t stop at Shidol. We make a wide, lovingly crafted range of pickles and chutneys — from classic mango and tamarind (imli) pickles to amla, garlic, lemon, mixed-vegetable achars, and seasonal Northeast specialties. Each jar is a story: ancestral recipes, natural ingredients, and small-batch care.
Pure Ingredients. Traditional Methods. Honest Food.
Why Bhaab?
Mission & Vision
Mission :- To bring the bold, soulful flavours of the Northeast to every Indian home, making Bhaab the country’s most loved pickle and chutney brand—celebrated for authenticity, purity, and true homemade goodness.
Vision :- At Bhaab, our mission is to celebrate the rich food heritage of the Northeast by crafting pickles and chutneys that stay true to traditional recipes while meeting modern quality standards. We are committed to using real ingredients, honest flavours, and homestyle methods to create products that feel fresh, pure, and comforting. Every jar is made with care, transparency, and authenticity—so you always know exactly what you’re enjoying.
Our Mission Pillars
Authentic Traditional Recipes – Inspired by flavours passed down through generations.
Pure Ingredients Only – No artificial preservatives or flavour enhancers, ever.
Trusted Quality – Hygienically prepared and carefully packed for freshness.
Sharing Northeast Flavours – Bringing unique regional tastes to homes across India.